Pricing and Business Lessons

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In today’s episode I’m reflecting on my business and some of the lessons I’ve learned while being a creative entrepreneur including some of the pivots I’ve made to my flagship program, how my pricing has changed over the years and my reasons behind it.  

Join me in this episode to hear more about the backend of my business and how you can find the perfect pricing that aligns with you.  

Also mentioned in today’s episode: 

  • Taxes are the part of business you can’t avoid 5:37

  • Why pricing is so difficult to get right as an entrepreneur 11:13

  • How raising your price can help get you the perfect clients 14:37

  • Why I lowered my prices 20:19

  • How I tested new ways of teaching 32:25

  • Group coaching sessions vs. live classes 35:00

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Links:

https://www.sunlighttax.com/deductionsguide

https://go.sunlighttax.com/free